Actionable Steps to Optimize and Revitalize Your Product Portfolio

When product managers present to executives, the stakes are high. The goal? Secure buy-in for your product vision, strategy, or critical decisions. But suc...

If you’re leading a manufacturing business, you’ve likely struggled with questions like, Which markets should we focus on? or What type of customers will h...

For manufacturers who are new to research, it can feel overwhelming to start conducting market research. Here’s your guide to determining which method to u...

 
As is true with any organizational role, your product management talent is looking to be a valued part of the team and pursue a path of achievement. 

Man...

You may think you have product managers, but what if they are actually performing a different function? It’s easy (and many times understandable) for this ...

 
Product management can be a rewarding career move–but how do you make the shift? You may have a background in design, marketing, sales or engineering–all ...

Are you wondering if product management may be a new path for your career? It’s an exciting, dynamic role, and one in which you get to build something and ...