PROJECTÂ PARTNERSHIP
KNOW YOUR CUSTOMER,
TRANSFORM YOUR TRAJECTORY
Focus on a key initiative as Paul rolls up his sleeves and digs for powerful insights that poise your products to win.
PROJECTÂ PARTNERSHIP
KNOW YOUR CUSTOMER, TRANSFORM YOUR TRAJECTORY
Focus on a key initiative
as Paul rolls up his sleeves and digs for powerful insights that poise your products to win.
How do you know you need Paul on your project?
Do you wish you could ask your customers a specific question?
Have a gap in understanding their needs?
Do you feel like your customer experience could be improved? Â
Do you know that customers are frustrated but you’re not sure how to help?
Tap into the product leader in Paul for specific projects like research, go-to-market strategy, value proposition and more. You’ll gain insights, connect dots and uncover solutions you may not be able to otherwise.
How do you know you need Paul on your project?
- Do you wish you could ask your customers a specific question?Â
- Have a gap in understanding their needs?
- Do you feel like your customer experience could be improved?
- Do you know that customers are frustrated but you’re not sure how to help? Â
Tap into the product leader in Paul for specific projects like research, go-to-market strategy, value proposition and more. You’ll gain insights, connect dots and uncover solutions you may not be able to otherwise.
MEET YOUR PARTNER
Paul has the ability to jump in on projects with a clear starting and ending point. He can bring focus and leadership to a variety of projects, from market research to journey mapping. He makes an impact in only a matter of weeks. With over 25 years of consulting experience, he scopes projects accurately and operates efficiently to deliver value...see more
MEET YOUR PARTNER
Paul has the ability to jump in on projects with a clear starting and ending point. He can bring focus and leadership to a variety of projects, from market research to journey mapping. He makes an impact in only a matter of weeks. With over 25 years of consulting experience, he scopes projects accurately and operates efficiently to deliver value...see more
POSSIBLE PROJECTS
There are many types of customer research projects and product strategy initiatives where Paul can lend focus and expert guidance. Here are a few to consider.
Voice of Customer (VoC)
This type of research project involves gathering insights directly from customers to understand their preferences, expectations, and experiences with a business, product or service. These actionable insights can drive your strategic direction... continue reading
Concept Testing
Evaluate the viability and acceptance of a new product, service, or idea before it goes to market. The findings can help you refine and optimize your offerings, increasing your likelihood for success at launch... continue reading
Usability Research
Researchers observe as participants interact with your product or a prototype. By simulating real-world scenarios and observing real-time, you can assess how users interact with your product and how their experience can be improved...continue readingÂ
Observational Research
Provide a rich, detailed view of phenomena as they naturally unfold, which can lead to in-depth understanding of how customers use your product for future iterations or all-new product concepts... continue reading
 Jobs-To-Be-Done (JTBD)
Understand the needs and motivations of customers by focusing on the "jobs" they are trying to accomplish in their daily lives. This involves qualitative techniques such as interviews, observation, and customer journey mapping. It can lead to breakthrough insights... continue reading
 Go-to-Market Strategy
A well-executed go-to-market strategy is crucial for a product to reach its potential and meet its goals. Paul can leverage his years of strategic experience to help your team plan your next launch success... continue reading
 Value Proposition Workshop
Developing a value proposition is an integral process for any business seeking to sharpen its competitive edge. This collaborative session is designed to help you identify and articulate the unique value you offer to customers... continue reading
Customer Journey Mapping
This mapping exercise is designed to visualize a customer’s interaction with a product or service from awareness to post-purchase support. Paul helps you pinpoint ways to enhance their experience at each stage of the journey... continue reading
Not sure which project you need?
Let’s schedule a call to talk it through.
Â
POSSIBLE PROJECTS
There are many types of customer research projects and product strategy initiatives where Paul can lend focus and expert guidance. Here are a few to consider.
Voice of Customer (VoC)
This type of research project involves gathering insights directly from customers to understand their preferences, expectations, and experiences with a business, product or service. These actionable insights can drive your strategic direction... continue reading
Concept Testing
Evaluate the viability and acceptance of a new product, service, or idea before it goes to market. The findings can help you refine and optimize your offerings, increasing your likelihood for success at launch... continue reading
Usability Research
Researchers observe as participants interact with your product or a prototype. By simulating real-world scenarios and observing real-time, you can assess how users interact with your product and how their experience can be improved...continue readingÂ
Observational Research
Provide a rich, detailed view of phenomena as they naturally unfold, which can lead to in-depth understanding of how customers use your product for future iterations or all-new product concepts... continue reading
 Jobs-To-Be-Done (JTBD)
Understand the needs and motivations of customers by focusing on the "jobs" they are trying to accomplish in their daily lives. This involves qualitative techniques such as interviews, observation, and customer journey mapping. It can lead to breakthrough insights... continue reading
 Go-to-Market Strategy
A well-executed go-to-market strategy is crucial for a product to reach its potential and meet its goals. Paul can leverage his years of strategic experience to help your team plan your next launch success... continue reading
 Value Proposition Workshop
Developing a value proposition is an integral process for any business seeking to sharpen its competitive edge. This collaborative session is designed to help you identify and articulate the unique value you offer to customers... continue reading
Customer Journey Mapping
This mapping exercise is designed to visualize a customer’s interaction with a product or service from awareness to post-purchase support. Paul helps you pinpoint ways to enhance their experience at each stage of the journey... continue reading
Not sure which
project you need?
Let’s schedule a call
to talk it through.
Â
WHAT CLIENTS ARE SAYING
"Paul has a methodical, calming way of gathering information. He asks all the right questions with an approachable energy and genuine interest, facilitating conversations that naturally lead us to powerful insights and ideas."
"Paul's desire to deeply understand a market, the industry trends and the customer demands allows him to conceptualize and develop strategies that not only meet, but exceed expectations."Â Â
"A real benefit of working with Paul is his view from the outside. It’s an important asset for a company that is tightly focused on its own activities. His perspective helps us grow in new ways."
LET'SÂ CONNECTÂ
Find out how a
project partnership can helpÂ
