BOLDR BLOG
If you’re leading a manufacturing business, you’ve likely struggled with questions like, Which markets should we focus on? or What type of...
Product management is often misunderstood. Many see it as just another function that keeps projects moving or checks off tasks. But effective product...
In the world of product management, the Product Life Cycle framework is a go-to strategy for understanding the stages a product goes through —...
As a B2B manufacturer, effective product portfolio management is crucial for sustaining growth and increasing competitiveness.
A product portfolio...
As middle-market manufacturers, it’s easy to get caught up in the day-to-day operations, so here’s an important thing to stop and think...
Manufacturers face many external and internal threats. As the market evolves, your product strategy can significantly impact your success. There are...
Effective communication is the backbone of any successful team, especially in product management. As product leaders, we must foster an environment...
For manufacturers who are new to research, it can feel overwhelming to start conducting market research. Here’s your guide to determining which...
A well defined product strategy is crucial for staying ahead of the competition and meeting customer needs. Many middle-market manufacturers find...
Product management is the process of overseeing all aspects of a product's development, from conception to market launch and beyond. It involves a range...
Concept testing offers invaluable insights that can significantly influence a product's success trajectory. By conducting this testing early in the...
One of the challenges of conducting research in the B2B market is finding the right participants for research. As researchers, we want to immerse...
